Indian Retailer Chumbak Taps IBM Cloud for ERP Systems

February 17, 2016

clod2IBM announced that Chumbak, a large lifestyle products retailer in India, has chosen IBM Cloud to support its business processes as the company positions itself for accelerated growth.

The retailer said IBM’s cloud computing environment will enable Chumbak to better manage its critical data across multiple locations. As part of the agreement, Chumbak will host and run its enterprise resource planning (ERP) applications on IBM Cloud.

Chumbak offers a wide range of products across an assortment of apparel, home and accessories. The company runs over 40 stores across India and also has large format flagship stores in six cities, IBM said.

“Over the last five years, Chumbak has grown over 300 percent year on year,” said Rajath Kedilaya, CIO of Chumbak, in a statement. “As we plan to scale our presence both online and offline, we wanted a technology partner who could support us over the next phase of our hyper growth. The IBM Cloud Infrastructure as a Service, with its unique combination of virtual and bare metal features, has helped us streamline our operations seamlessly.”

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